View Single Post
Old 10-14-2008, 04:59 PM  
kane
Too lazy to set a custom title
 
kane's Avatar
 
Join Date: Aug 2001
Location: portland, OR
Posts: 20,684
I admit I am a big fan of his so my thoughts might be a little biased. When he went to Sirius Satellite they had been in business around 3 years and had around 900,000 subscribers. Two years later they had around 8 million and they bought XM who has around 9 million subscribers. The combined companies give them around 17 million subscribers. The only subscription based company in the US with more subscribers is Comcast.

They say he has around 5-9 million listeners a day. There are no ratings for sattelite, but most of the people that joined after he started joined for him and they have ways of estimating how many listeners they have. When all the hardware is switched over and the XM people can listen to him that number could double.

if you figure 8 million listeners @ $12 a month that is around 96 million a month in revenue not counting the 9 million subscribers from XM. Mel Karmizan the CEO of Sirius has said that they have already recouped their investment in Howard. He may not have as many A list celebs on his show, but if you listed daily before he only had 1-2 big name people a month on his old show and he seems to have around the same now.

To me the show now is better than it has been in years. Since it is uncensored it is funnier and I still like most of the guests they have. Personally I would rather have them have some Whack Packer or some C or D list celeb that is going to be an honest, good guest than some A lister who is going to recite the same bullshit they tell everyone else that interviews them.

Howard is far from dead.
kane is offline   Share thread on Digg Share thread on Twitter Share thread on Reddit Share thread on Facebook Reply With Quote