Quote:
Originally Posted by will76
Sure it is very important to get user feed back. In the past I have given users $20 - $50 of free cam credits just to have them take a simple survey so I could get some honest feed back, whether it was good or bad.
We all think we may know what works best but we really don't know until we can get feed back from the people who actually spend money on the site. Typically if you have 1 person complain about something then there was 10 - 20 more that were unhappy but just left instead of taking the time to tell you.
I get all of that an agree 100%.
Obviously what you are saying here is find out what the surfer wants, likes, what their needs are, etc... but if you don't like some of the answers ignore what they want. If there is something that they don't like or need (cross sales) well then screw 'em on that because we would lose too much money if we removed it. hence what I am saying that it is contradictory. Having cross sales prechecked on your site and going on and on about being pro surfer and not trying to upset them, that we need to give them what they want couldn't be two more contradictory statements. Do you agree or you have found a way to justify in your head that prechecked cross sales is a good thing for the surfer and you just giving them more of what they want. Or when it comes to the bottom line you really don't care what they want, you just want to do what makes you the most money.
I'm just trying to figure out where you coming from. You are hardcore on something one way then you pull a 180 minutes later and go hardcore the other route. When you thought cross sales were bad you vilified people for doing it. Then magically when you changed your mind and thought they were ok, over night it was an ok practice for everyone because you changed your mind. It's hard to keep up with you and your views of what is right and wrong. So what is the deal on pre checked cross sales... fuck'em its about the bottom line, or you just giving them more of what they want ?
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Like I said I think you are confusing what I'm saying in this thread with past threads/post by me. What I am saying is you have to understand the surfers position. Once you do you can make decisions as to how far you can push things. We've added a number of revenue generating options to our site in the past 3 years. Every one of them surfers dislike. Cross Sales? Dislike. Banners? Dislike. Removing trial? Dislike. That said we've been engaged with our surfers throughout the process. We've watched very closely how they react to every change we make. We've had a few that were really negative (lol I had warned my team about one of them but let them give it a 2 day shot). The key is to watch, listen and learn.
Whether your intentions are good or bad (banging cards) you have to understand the customer and their behavior.