Thread: October Sales?
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Old 10-05-2013, 02:46 AM  
wehateporn
Promoting Debate on GFY
 
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Quote:
Originally Posted by deltav View Post
But do you guys really parse out and worry about 4-day totals like this often? You'll drive yourselves crazy constantly applying significance to such short time periods - to get any accurate overall picture in my experience you really need to look at 2-3 month trends. In shorter timeframes there's just too much random variance to read too much into it. Especially four days, statistically that's such a small sample size as to be near useless.
4 days of shockingly low sales are well-worth worrying about if they begin right after a Google Algo Update, as we have a potential causation thrown into the mix
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