|
from what I remember when we licensed for DVD's the costs of creating a glass master were something around $1000 circa 5 - 6 years ago, plus you have to add in the retailer's cut so if you'd be selling at say $15 retail and could keep a half of it you'd have to sell cca 133 to cover the cost of the glass master alone.
Now if the material would be compelling you could also license it out where the distributor would keep the dvd rights and covered the production and retail costs, but for that you probably wouldn't get offered a fair enough price. Plus you have to be very careful not to get burned.
Now for TV that's a whole different story and much more lucrative from the licensing point of view as you elimitate the retail and production costs and reach a much bigger audience right away thus may be also able to get a reasonably better deal. Had solid success with PPV.
Then there's hotel PPV where many hotel chains were able to free themselves from Lodgenet TV exclusivity by engaging IPTV. Another great market to exploit.
If you have a storyline and ideally also soft versions of these titles now that's exactly something that sold very well back then.
Anybody with current experience feel free to correct me with more up to date data.
|