Quote:
Originally Posted by JA$ON
There are maybe 10 GOOD media buyers left in the world (talking about single web masters who buy over 100k a month in ad buys and make a living doing it) ballpark.
Its not easy. In my experience, the guys who have done well search high and low and find spots that are small, that may only do 3,5,7 sales a day or less, but are ROI positive on flat rate buys. Obviously it takes a lot of testing. a LOT OF TESTING. you may buy and loose $$$ on every 5-10 spots to find 1 profitable one. And they have kept those small spots and duplicated the process x50 over the years.
Buying spots on the big tubes and being profitable is next to impossible to do on a large scale anymore. Unless its your OWN offers you are running and can back the return into a long period.
Short answer. Yes, CAN be worth it. but not easy by ANY means. And you need to have a SERIOUS bankroll to offset all the loosing buys you will have and need to keep the profitable ones up for months to break even on the losers.
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QFT and spot on.
I would recommend a budget of 20K to START and go in knowing you will lose almost every penny of that 20K. BUT (theoretically) you will have learned a lot, hopefully what you need to know, and can then turn it around and become profitable. BUT (a lot of buts) you have to think long term, like six months+ before you start seeing a positive ROI. If you don't have the balls or backing to play the game for that long (and that deep) then don't even bother.
Best of luck tho. LOL