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Porn isn't treated differently at all...it's treated *exactly the same*. Matt Cutts from Google has said almost exactly this--"we don't care about porn"
which, paradoxically, is why (IMO) it seems so fucking random and hard to predict.
Internal factors for porn are the same as they are for mainstream--if you have nice bounce rate and time on site, google will like you.
But external factors are fucked. The main issue is, backlinks are the foundation of SEO. But, google treats links from porn sites as scammy, and downweights them, or even considers them as a negative. So if google is treating porn the same as mainstream (I think they are), when a porn site links to a porn site...it's still a scammy link.
So how can a porn site possibly get a non-scammy link? Even pornhub's backlink profile probably looks scammy as fuck to google. Even if you tried to build an "amazing" porn backlink profile by buying lots of links directly from porn webmasters on quality sites...you'd still just be buying a shit-ton of scammy links.
So, it's pretty fucking hard to figure out. Anyone who has good ideas probably isn't sharing them with GFY. The sites that are ranking well right now definitely aren't sharing. I have some thoughts about what is actually working for porn sites, but I don't even want to share.
Definitely though, it seems chicken-and-egg. If you're popular, you do well. If you do well, you're popular.
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