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Most people read the newspapers or watch the media that reflects their views. They, in turn, feed the people with the news that will keep them watching and attract more like-minded people.
It's only the idiot fringe who do it the other way. It's far too easy to find if the news is true or not today. But it gives the losing side a bogeyman to blame their defeat on.
If it were true Brexit or Trump etc wouldn't be happening as most of the media is still against them.
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