Quote:
Originally Posted by baddog
Things may be different these days but in the beginning it was all about the fewest clicks possible. You want to make the sale on one click. Every additional click that it takes to get the sale diminishes your chances.
Sounds like a last ditch effort kind of thing
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You are 100% correct.
But the online marketing industry has changed. It's no longer about a single click. It's about information. A click is a single click and you will never see that customer again. Collect theier email address and they are a potential customer for life. Email them every other day until they buy something from you.