Hey, do you know what sources dating advertisers appreciate the most? A few points for driving email traffic on dating offers are below
Unique and relevant audience
Using your own funnel you get an opportunity to opt and sort data by interests, age, geo, preferences and other key details. This means you can optimize sendings and high CR.
!!! Never buy contact lists
Personalizing messages
By splitting your mailers into groups, you can make sure that your readers are only getting the information that interests them. It’s easy to do A/B tests and get more hot leads for fewer costs.
Contact your audience in any time
If you research the times when needed demographic is being online, you can make sure that your mailer reaches them. Of course, don’t forget about using proper language wink.png
Warm-up the audience
Many affiliates often practice spam methods for promoting dating offers. Instead of this, it’s better to send your audience not only promotional emails but useful or entertaining content, too.
Lucrative GEOs
Based on experience of VortexAds managers, dating advertisers mostly buy email traffic for English-speaking countries and Europe. Besides, email traffic is supposed to be one of the most high-paying in dating vertical.
Email marketing can be an incredibly useful tool when working with dating offers because it allows you to build a relationship with your audience and easily move it to the right links. So, taking time to get it right, could pay you dividends in the long term.