Risk Payment Blocking on Facebook: What is it, how can you avoid it, and
how can you extend the life of your account?
What can trigger Facebook to trigger a risk payment block and how to avoid it? Here’s
the story of Jonh, a store owner who entered his payment information but mistakenly
provided an old credit card number that's no longer active. This discrepancy triggers a
Risk Payment block because Facebook detects the information as inaccurate, highlighting
the importance of ensuring all payment details are current and correct.
Then there's Casey, who manages a boutique clothing store. In an effort to clear out last
season's inventory, Casey decides to significantly increase her advertising budget
overnight, from a consistent spending of around $200 per month to $2,000 in a single
week.
Such an abrupt change alerts Facebook's monitoring systems to potential fraud or stolen
credit card usage, resulting in a temporary block of her account for suspicious activity.
How to avoid these situations for your own campaigns?
Risk Payment Blocking on Facebook can occur when the social network detects potential
risks associated with payments.
Below you will find a sample list of reasons why your
account may be blocked:
- Incorrect Payment Details: when payment details, such as card or bank account
details, are incorrect.
- Any suspicious or unusual activity related to financial transactions This may
also include multiple failed payment attempts and frequent changes in payment
methods. Other issues like financial transaction errors, such as incorrect
transactions, overpayments, or insufficient funds in the account, may also result
in a freeze.
- Payment fraud and violations of Facebook's platform policies, including
advertising and behavioral guidelines
Keep in mind that while this list provides common reasons, any suspicious activity
related to payments on your account may result in a Risk Payment block. If this occurs,
please contact Facebook Support to regain access to your account and resolve the
reasons for the block.
How to avoid being blocked by Risk Payment?
- When creating a Facebook advertising account, ensure that you provide
accurate and valid information, including your payment card details.
- Regularly update your payment information to avoid issues with incorrect or
outdated card details.
- Monitor your financial transactions and promptly notify management of
any discrepancies.
- You should be careful when using payment information in your account to
avoid fraud and abusive transactions.
How can you extend the life of your account?
- Follow the rules for using Facebook and the advertising platform to avoid
violations that could result in account blocking.
- Keep your account active. Update content regularly and interact with your
audience.
- Diversify the types and formats of your Facebook ad campaigns to keep
your audience interested and avoid source monotony.
By following these tips, you can avoid being locked out of Risk Payment on
Facebook. Moreover, you can extend the lifespan of your account by ensuring
its security and compliance with the platform's terms of use.