johnnyloadproductions

Dear Paul,

In regards to selling content (from a selling point) are people willing to license content from you harder and harder to come by? Those that do are probably much less willing to pay any kind of substantial value. Are people trying to lowball you even with your bargain blowout price? Alot?

Anymore girl is very luck to break 3 digits ($1000+) for scenes now (I'm talking most boy/girl not big features or sites). I know from experience and from what others have told me.

I ask this because over the years I've had several interested parties in the Johnny Load content for licensing and now people only want to pay small pennies for what they originally offered, if that.

The entire scheme now seems:
1. Build a tube (or tons of them) as with MechBunny or tubeace you get unlimited domains
2. Download a bunch of movies (pirated often) from a porn filehost site because you can't afford to license content.
3. Stay within guidelines of DMCA by making all the uploads look like user submitted uploads that way you can have full length. If there is a complaint then take it down(or temporarily take it down for a couple days then reappears). Hell get a host in the Netherlands and make sure to obfuscate yourself or get a partner in one of those countries.
4. Sell penis enhancement pills to really gullible people along with cams. Make some money
off of ever decreasing banner ads or traffic trades.
5. Make a small profit if you don't get sued or go to jail first.
6. Adhere to this philosophy of doing whatever it takes to leapfrog the next guy.

Then there are sites like pornrip.org that probably have a guy who has a program that slowly rips a site (or network of sites) and puts it on a remote server. The guy is then able to use those files and upload them from his server directly to filehosts. Using a separate server with high upload throughput allows files to be uploaded in record time to these sites.
There was a thread about that site but it seems to be forgotten. There's good money if you can rip and post in the quantity that is done on that site.
Why get a membership to one site when you can just get jdownloader put in thousands of links from all kinds of filehosts and queue up files literally in the TBs, walk away (especially if your hard drive is 2 TBs) and let it sit for 1-2 weeks. The program does all the unraring for you and unzipping. When you come back all these videos of all kinds (or whatever you downloaded are ready to play or view).
What several producers spent a decade to produce you easily harnessed in a weekend or two.

With the above trends, why pay much of anything beyond the cost of bandwidth for content. There are some other things about bandwidth prices putting money into someones pocket, but I won't say that here as it might get me banned. Because it'll be pointing at that elephant in the room that just stomps out small flames.

I once talked to a gentlemen who was vehemently against copyright, would even rage.
A story he told though, this same guy (he has legal expertise) helped some guys sell a tubesite for a lot of money (7 figures, this was around the advent of tubesites). They started out with all kinds of stolen content and because of all the stolen free videos people liked to watch and visit the site. When they got enough traffic the ads and affiliates (which need a shit load of traffic because conversions are so fucking low for tubes free content but who cares as long as your making money and there is always someone willing to click, new people come online everyday). When they got enough money they started to license content from producers and began using that on the site. They started getting inquiries and finally sold the site for the said number of 7-figures for it's traffic value.
The point of this story is "who gives a fuck if there's money in the end, right!"
Who cares what consumer you shape for future pornographers out there.

With all the bots scrapping the chans (such as 4chans) and putting them on a remote server that's encrypted and has some guy scouting through it looking for the hottest newest pics and with the new ex gf craze you don't need to produce content anymore.

The smart people are the ones that follow the trends or money (ones aside from the affiliates and producers).
People like raymor that built all his *box site modules (all protecting against abuse).
People like Konrad that built robust tubesite software like mechbunny that people flock to.
People like CyberSEO (a copy I own) who's product with splogging makes the problem that much worse.

The guys above are just smart, I wouldn't dare call them opportunists, they built tools that are the trend of today. The trends that are taking place are inevitable (period) Ex gf content as teens were able to get their hands on smartphones and start sending nudies to their sweetheart (and the people who would use them for financial gain) to bandwidth excess and countries with lax laws for filehosts. All this caused Inevitable from technology.

A program owner I know that shot a lot of content for Peter North and did a lot of other work (he's been in the biz since the late 80's) has shot a site that's been up for almost 2 years now and he's just breaking even, he makes a little back from handjob scenes he does with the same model on himself. Many are just in it still for the love of the girls and because they have other streams of income. Granted this guys marketing skills aren't very good and he has trouble trusting certain people but from living with him for a week and talking constantly we got to know each other.
Another program owner who talked to me and wanted to license Johnny Load describe his good 'ol days. Granted bandwidth was $10k+ a month back then but sales were $30-40k a month and that was just husband and wife.

People have an obsession with numbers and the tubes and the loyal customer bases are dwindling as more and more realize how easy and cheap vast amounts of content are that is available on the web.
It's become a game of volume, speed, and spam rather than building trust with a consumer.

The way things are going are inevitable, I'm not a pessimist, I'm a realist. People like Paul can bitch on here because they've made their money.
I'm still young enough and not wrapped up enough to solely pursue online or adult (hard to help though ).

Don't get me wrong, there is still money out there and plenty of money online in general. But current trends have gotten out of hand and there's no way around it. It's at a point that makes it very hard for a newbie to get started.

Paul, you've been around a while so you've seen more trends than most. I'm just wondering if things will fuzzle to the point where it's just big dogs (most parties will be consolidated) and the occasional naive beginner comes in makes a little sparkle then realizes he can make a lot more doing other things.

Here's to a business that acts like it's been going out of business in the next 6 months incessantly
...and to me, a victim of bad timing

ottopottomouse

You trying to out wall of text the expert?

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papill0n

why have one idiot when you can have two!

Paul Markham

Pretty much spot on. All content producers are suffering and have been for a long time. we were fortunate in that we came across and picked up the small money from the many sales of non exclusive.

The big difference today isn't the ease of shooting, it's the ease of selling. Video cameras meant anyone could shoot a video and get it right. Setting the exposure for film with a stills camera wasn't rocket science. The hard part was selling it.

Stills was a tough market and anyone who who wanted to sell to this market had to produce a set of 100 good pictures. They were in competition with shooters from our level up to Suze Randall. Most online shooters can only get a handful right and make rookie mistakes. If a magazine never sold off a shelf, the shops didn't take it.

Videos were the same, if a video title didn't sell 5,000 a month, excluding a few at the bottom, distributors wouldn't take it because shops wouldn't take it.

The Internet changed all that, suddenly anyone could open a site and get affiliates to throw 1,000s of surfers at free porn in the hope someone would buy. I would estimate most sites didn't make enough to buy decent content. Exceptions don't make it true.

Once piracy high speed connections and low cost BW was fed into the house built on sand, it started to sink.

The most interesting thread recently was the one asking where someone could retire on $1,200 a month. So many people seemed to know how to live cheap.

This will now be blasted by a load of no sig idiots who will tell us about sites, they don''t have a clue about, all making billions.

The Internet turned the porn industry into a side show of Ma & Pa set ups. Previously if you didn't have business premises odds were you couldn't sell porn. Today most work from home.

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DamianJ

Course they are. He can only now sell to newbs who don't realise 20 year old non exclusive content of bored looking eastern europeans is useless. Hell, if I drew a stick figure of a girl it would convert better than his stuff.

B.Barnato

Rochard

I completely agree with Damian. Paul doesn't seem to understand that the market has completely changed. Cheap eastern european doesn't sell. We were able to "fake it" and tricked everyone ten years ago, but now our client base has learned.

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MaDalton

my nick is Ma Dalton and i work from home - ergo you are right

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johnnyloadproductions

I think he understands.

He has it, why not sell it? If he can make a sale here and there then it is worth it. Too many consumers being screwed. I had a couple times when I signed up for a site and got prechecked cross sales (back when I was 18 with first credit card) and sometimes there were just a couple scenes.
So when people get all this free content they don't feel so bad.

johnnyloadproductions

Same people that respond in every Paul Markham thread. I officially don you Markham groupies.

Thanks, to even be considered along with Paul is an honor.

Doesn't matter. He shot good content and I was a member of his site years ago.

Not much of a response but I always see you in Markham threads as well.

epitome

Only problem is original post is full of assumptions and second hand knowledge.

Didn't bother to read Pauls reply because it's the same thing.

johnnyloadproductions

Never hurts to reiterate.

DVTimes

bump..............................

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DamianJ

He shot average content and now is trying to fool newbs that his old shit is worth buying because it is cheap.

Paul Markham

Are you as big as we were, Viv Thomas, Steve Hicks and a lot of other shooters?

In part he's right. How many can find the money to employ good shooters, models and the set up? The location makes little difference for some, except here I could shoot tons of girls and sell the work for 10 times more than a program or sponsor would pay.

The consumer was never tricked, the ability of the market to lure in the top shooters was the problem. Need I mention, Private, DDF, Alsscan, Perfect gonzo, Sapphic Erotica, Teen Dreams, Madalton, Micheal Ancher, Us and the host of other shooters here or coming to shoot in Eastern Europe. Even Max Candy is using Eastern European girls.

Listening to Damian about content is like listening to me about programming.

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Paul Markham

The location of the shoot has little to do with the quality of the content. Bad US content, is still bad. Also there were and still are some great shooters using or shooting in Eastern Europe. The difference between good and bad is the shooter and the ability to lure him to shoot for the buyer.

The notion that anyone with a digital camera can shoot porn is the problem and then add the ability to pay an experienced shooter compounds it. So 100s of sites had the same or similar content and the difference in getting enough sales to make enough money to run the site was all that mattered. This is why a few sites rose to the top, they were able to produce something that sold and kept members wanting more.

Yet when the price of a solo girl set/video is $300-$500 or BG $1500-$2,000 exclusive. The buyer is never going to get good shooters who can earn $3,000 non exclusive for a solo girl set or $5,000 or more for a BG set. Think of it like a site paying 10% rev share on a site that offers the surfer nothing better than other sites.

Shooters like affiliates go to where the money is best. Narrowing it down to me, shows a failure to come up with a decent debate.

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papill0n

who gives a fuck though ? seriously ?

other than a handful of shooters most content is indiscernible shit which has only added to the decline in value of most online porn. probably contributed more than most people realize actually

sucks to be in the content game because most of you fucking suck

Paul Markham

I understand fully and few others do. We had 3 tiers of sales, magazines, content stores and paysites. In that order. It would of been suicide for us to waste time shooting cheap content for others and a very risky gamble of going the paysite route 100%. still that doesn't fit the argument of others so they will ignore it.

As for screwing members, we screw each other so why not members as well? Shaving is the prime example and there are others. Online porn is good at screwing each other, screwing punters by cross sales to pay over the top PPS is just another trick in the scamming bible. How many questioned how a site could afford to pay such high PPS payments?

Selling a site as what it's not, is par for the course. Adding a little bit is fine, straight lying to a surfer ended us with surfers who trust Pornhub more than they trust paysites.

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Cherry7

It has been a race to the bottom.

Paul made porn, porn is crap, Paul made crap.

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MaDalton

and i always thought the brits are famous for the humor - but this one you obviously missed

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Paul Markham

So why is he right?

Rocco' Stagliano, Thring, Honey and 100s of others could and still can produce great porn. So why online does most of it as papill0n says does it suck?

Sponsors were never able, or the tiny number who were able not willing, to, pay the price to produce great content. Fundamentally they had to compete with far better paying markets and couldn't or wouldn't.

Today a few are realising cheap porn is the road to nowhere and paying the money to produce great porn. In what ever niche you want it, it comes down to the person holding the camera. Not the camera. It's all about personality and reality. We sell the sizzle, not meat.

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slapass

It will be interesting to see how SexArt.com does. "Good porn" is not an absolute. If it sells it is good. If it makes a profit, it will be duplicated. Pretty simple.

Paul Markham

Yes it will be interesting to see how well the new crop of "Met-Art" style sites do.

The one thing about the situation I addressed before is the "free" element. If there are 5 sites producing the same or very similar content and one does nothing to limit the free stuff available. Why should the other 4? Now think of that in terms of 100s.

Few sites as papill0n points out are really good, different or unique. So if a surfer sees one scene from 1 of these sites free, why would he join any site The Sexart style sites will suffer a similar fate if they don't protect their product. Still when you move up to this quality, getting it in HD and shot spot on is in itself a selling point.

For 90% of the others, there is no real unique selling point. Today someone launched yet another Casting Porn site. Why is it different from all the others? We don't know as they don't show many clips. The surfer has wised up, yet lots of the "bro" club are giving the site the thumbs up.

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Paul Markham

Never know around here if someone is joking or having a dig.

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johnnyloadproductions

I jerked it to a lot of Paul's stuff right when I was coming into my teens. It passes the mark of quality. Please keep in mind a lot of his stuff is dated but it still looks great for what it is.

Everyone on here attacks him on here because it's the mindset. To not attack Paul (or bash one of his products or ideas) would I daresay be abnormal?

...but don't stop, he needs an encore of "GFY Troll of the Year"!

Paul Markham

I truly don't care if they say it's crap or dated. It sold for a lot more than online paid. Magazine shooters shot what magazines wanted us to, because they were the biggest payers. If an Internet site had paid any of us more, we would of shot what they want.

Magazine told us to shoot what they knew sold. TGPs killed magazines, not changing styles.

Online porn's "style" was governed by what sites could afford to pay. Today we see a lot of sites coming out with "Sexart" style, harks back to the old dated styles.

Has the consumer magically changed or do people realise quality sells?

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Cherry7

I you followed the treads you will notice that it is Markham who attacks, slanders and lies.

I agree Markham's material is pretty average porn, not better not worse, but porn is very poor when compared to mainstream photography and video.

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Cinema Erotique

sandman!

the content biz has been getting worst and worst over the years....

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epitome

I wonder how many years Paul ranted about how horses were better after Henry Ford invented the Model T?

B.Barnato

Did some digging in the archives.

Paul Markham

True. So glad we made it before the nose dive. Our average, crap, frightened girls, content that doesn't convert. Made enough for me to retire with no worries.

It will be interesting to see how many sites can fill the "Met-Art" level and survive. Whether they will suck off customers from the existing sites, create new ones for this level or even survive/prosper.

We're all pretty sure there are few new customers being created, if so not at a rate to sustain the losses to free. So where will the customers for these sites come from. Will they be 18-40 year old surfers or 40+?

Will they combine to limit free options?

will people realise it's a level we should of been going to 10 years ago?

Not just the "Met-Art" style, also the level of that much care and attention to the product. we can all name successful sites that did this and prospered.

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