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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed. |
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11-27-2016, 08:04 AM | #1 |
Confirmed User
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Join Date: Aug 2012
Posts: 929
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is A/B testing kind of like gambling for u guys?
what u guys think.? to me yes/.
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11-27-2016, 08:11 AM | #2 |
Industry Role:
Join Date: Aug 2006
Location: Little Vienna
Posts: 32,234
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Everything in media buying is gambling :D
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11-27-2016, 09:28 AM | #3 |
Confirmed User
Join Date: Jan 2003
Posts: 930
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if you are working with an honest aff program every time you buy traffic you learn more information that helps you tweak your campaigns and make more money.
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11-27-2016, 10:19 AM | #4 |
Jägermeister Test Pilot
Industry Role:
Join Date: Dec 2001
Location: NORCAL
Posts: 71,126
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We have some people at YNOT Mail who use split testing when sending out emails. It's kind of neat really - you can tell not only which emails get opened more, but also which one results in clicks.
No, I don't think it's like gambling. It's more like picking the best option and moving forward.
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“The choice is no longer between right or left. The choice is between normal and crazy.” - Sarah Huckabee Sanders YNOT MAIL | THE BEST ADULT MAILING SOLUTION |
11-27-2016, 03:20 PM | #5 |
Too lazy to set a custom title
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Join Date: Dec 2011
Posts: 26,732
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You are literally leaving money on the table without split testing...
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11-27-2016, 10:58 PM | #6 |
Confirmed User
Join Date: Jul 2001
Location: Teh Interweb
Posts: 2,438
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It's only gambling if you don't have the traffic to get within a margin of certainty. If you do have the traffic you are leaving money on the table.
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11-28-2016, 01:15 AM | #7 |
Too old to care
Industry Role:
Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
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It depends on the person's ability to pick the right product and message for both A and B.
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11-28-2016, 01:17 AM | #8 |
Confirmed User
Join Date: Nov 2008
Posts: 3,184
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THIS! Totally agree with you man
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11-28-2016, 01:52 AM | #9 |
Living The Dream
Industry Role:
Join Date: Jun 2009
Location: Inside a Monitor
Posts: 19,325
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Every major company on Earth does some kind of A/B split testing.
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11-28-2016, 08:20 AM | #10 |
It's 42
Industry Role:
Join Date: Jun 2010
Location: Global
Posts: 18,083
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Different domains, different darts, different tests
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