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Old 08-25-2019, 05:26 AM   #1
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Most annoying ad format

The simple question what is the most annoying ad format for you as a surfer?
For example popunder (and its varieties like tabunder).
It's no secret that this one is the most profitable format for publishers, and users are already used to it, as a their fee for
free content. Got popunder on your websites?

Or other example - fake download buttons on banners. Even adsense sins with such creatures on sites with files, such as download.cnet dot com

Do you use any ad blocker? How effective is yours?
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Old 08-25-2019, 06:12 AM   #2
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Pop-up/under ads are awful, but the fake download-button ads are the most ridiculous. Think about it. You are on a page to download a demo of some program you want to try, but are tricked into clicking an ad instead. This action takes you away from what you wanted to get, shows you something else you have no interest in, and usually makes it harder to return thanks to pop-ups or other misleading ads. It devalues the fuck out of the original site you were interested in too.
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Old 08-25-2019, 06:34 AM   #3
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Experienced users, who saw these buttons millions of times (they don't change layout for like 10-12 years) won't click, but for newbies its killin, downloads they don't really need
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Old 08-25-2019, 06:49 AM   #4
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Getting sick of seeing those stop being tracked ads lol
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Old 08-25-2019, 07:19 AM   #5
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Pop-ups, always.
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Old 08-25-2019, 08:27 AM   #6
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When a window pops up exactly? When ad is opened in new tab or under is ok?
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Old 08-25-2019, 08:45 AM   #7
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Old 08-25-2019, 11:09 AM   #8
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Old 08-25-2019, 11:23 AM   #9
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I'm not sure it's proper to call it an ad "format" but as a technique anyway, redirecting of background tabs seems the most obnoxious to me. Especially when they redirect a few times and I'm unable to click back.

Following that, pop-unders which can't be closed unless via task manager.
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Old 08-25-2019, 11:48 AM   #10
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These are evil popunders, usually made for tech support landing pages. Being popular about 2 years ago or so.
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Old 08-25-2019, 12:14 PM   #11
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I get annoyed when I'm trying to read an article and a video opens up stretching the page and I'm clicking around trying to get to the article.
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Old 08-25-2019, 12:51 PM   #12
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anything with sound.
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Old 08-25-2019, 01:03 PM   #13
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I get annoyed when I'm trying to read an article and a video opens up stretching the page and I'm clicking around trying to get to the article.
its called in-text ads, most annoying that they always scroll you to random place in text. Paper books were better
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Old 08-25-2019, 01:04 PM   #14
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anything with sound.
What exactly? Video ads are muted usually.
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Old 08-25-2019, 01:43 PM   #15
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In-video ads which cannot be skipped
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Old 08-27-2019, 12:03 PM   #16
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In-video ads which cannot be skipped
How do you watch youtube videos that way?
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Old 08-27-2019, 12:28 PM   #17
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How do you watch youtube videos that way?
I dont, i use adblock
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Old 08-27-2019, 12:50 PM   #18
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I dont, i use adblock
In adblock we trust since my kid is on YT, I watched about 1.000.000.000 ads of car insurence, old spice and any crap he doesn't really need in next 15 years
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Old 08-27-2019, 08:49 PM   #19
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1) push notifications.
2) popups
3) popunders (more than 1 per click)
4) fake buttons
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Old 08-27-2019, 10:42 PM   #20
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All of them these days. Seems like most websites are like an idiocracy parody now.
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Old 08-28-2019, 12:08 AM   #21
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autoplay video ads with sound on news sites are absurd

amazingly, advertising on adult sites is much, much less annoying than the average news site
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Old 08-28-2019, 12:16 AM   #22
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In adblock we trust since my kid is on YT, I watched about 1.000.000.000 ads of car insurence, old spice and any crap he doesn't really need in next 15 years
Sometime i watch YT in browser where i dont have adblock, and often i get products for woman ads. Targetting for the win
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Old 08-28-2019, 12:18 AM   #23
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autoplay video ads with sound on news sites are absurd

amazingly, advertising on adult sites is much, much less annoying than the average news site
Yes i agree, they have like zillions of banners on website, and then they are surprised why people use adblock then. If you already have to serve so many banners, then atleast make it work without compromising user experience.
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Old 08-28-2019, 12:29 AM   #24
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unskippable preroll ads
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Old 08-28-2019, 01:37 AM   #25
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How do you watch youtube videos that way?
Well, I bought youtube premium (yes we exist)
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Old 08-28-2019, 01:38 AM   #26
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autoplay video ads with sound on news sites are absurd

amazingly, advertising on adult sites is much, much less annoying than the average news site
I agree!
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Old 08-28-2019, 03:45 AM   #27
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whend you see the ad in the movie downloaded from a torrent )))
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Old 08-28-2019, 07:48 AM   #28
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Well, I bought youtube premium (yes we exist)
They offers max 5 devices connected right?
And you have to prove that all devices belong to a family
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Old 08-28-2019, 12:17 PM   #29
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Yes i agree, they have like zillions of banners on website, and then they are surprised why people use adblock then. If you already have to serve so many banners, then atleast make it work without compromising user experience.
They are not allowed to use popunders
Adult tubes sometimes got zillions, as you said, of banners: 2 NTV, underplayer, 4 useless in footer
Smart tube owners:
- added a spot above player
- small native ad block
- mediation


x2 more money and looks more friendly for users.
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Old 08-28-2019, 12:34 PM   #30
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They are not allowed to use popunders
Adult tubes sometimes got zillions, as you said, of banners: 2 NTV, underplayer, 4 useless in footer
Smart tube owners:
- added a spot above player
- small native ad block
- mediation


x2 more money and looks more friendly for users.
The footers are pretty useless if there's a lot of content on the page (meaning it's not likely the user will scroll down far enough to see them), but they work if you keep the page short and use a "load more" button or some kind of ajax-based paginator

Lately I have been using video sliders from multiple ad networks; they are working better than any other ad format.

On mobile, above-player and below-player work well. On desktop banners just don't work. I haven't found any good use for NTV space; banners suck, natives aren't any better there, chaturbate "online now" widget also doesn't work so well. I think users are just blind to that space these days.

Pops and skims are still great if you use them right. I hide them behind user-agent detection and cookies (don't show them if the user-agent looks like google. Don't show them on the first page view--track this with cookies).

Native ads hidden in your content work well, but not nearly as well as video sliders.

I'm tempted on my new projects to just ignore every ad type besides video sliders, pops, and skims.
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Old 08-28-2019, 01:05 PM   #31
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The footers are pretty useless if there's a lot of content on the page (meaning it's not likely the user will scroll down far enough to see them), but they work if you keep the page short and use a "load more" button or some kind of ajax-based paginator

Lately I have been using video sliders from multiple ad networks; they are working better than any other ad format.

On mobile, above-player and below-player work well. On desktop banners just don't work. I haven't found any good use for NTV space; banners suck, natives aren't any better there, chaturbate "online now" widget also doesn't work so well. I think users are just blind to that space these days.

Pops and skims are still great if you use them right. I hide them behind user-agent detection and cookies (don't show them if the user-agent looks like google. Don't show them on the first page view--track this with cookies).

Native ads hidden in your content work well, but not nearly as well as video sliders.

I'm tempted on my new projects to just ignore every ad type besides video sliders, pops, and skims.
Sliders are hell cool new way to earn extra revenue. Ads there are nicely made, and have good CTR. Revenue is good as well.
Do you run any pre-rolls?
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Old 08-28-2019, 01:12 PM   #32
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Sliders are hell cool new way to earn extra revenue. Ads there are nicely made, and have good CTR. Revenue is good as well.
Do you run any pre-rolls?
My tubes are all embedded, so I can't run pre-roll on the video players.

I have tried putting pre-roll in an auto-play iframe NTV but for some reason it doesn't generate hardly any clicks. I'm still running it and getting paid well for it but I'm not generating clicks, eventually the ad network will notice and tell me to stop. lol
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Old 08-28-2019, 02:01 PM   #33
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My tubes are all embedded, so I can't run pre-roll on the video players.

I have tried putting pre-roll in an auto-play iframe NTV but for some reason it doesn't generate hardly any clicks. I'm still running it and getting paid well for it but I'm not generating clicks, eventually the ad network will notice and tell me to stop. lol
Good news here. Now you can
We made an overlay pre-roll ad format, so you can stick it up to any player, even embeded.

Any object on your page actually.
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Old 09-02-2019, 03:50 AM   #34
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Native ads that make me go native
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Old 09-02-2019, 06:23 AM   #35
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Native ads that make me go native
Native supposed to replace banner ads, but still just another size to my mind. Some networks also show misslead ads or even pop windows and new tabs from that.
But some native look very nice
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Old 09-02-2019, 07:43 AM   #36
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Some of the legit news sites have ads that take up half a page.... It's freaking annoying.
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Old 09-02-2019, 08:17 AM   #37
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Ads on mainstream sites are just too overwhelming now I'm surprised everyone doesn't use an ad blocker of some kind.
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Old 09-02-2019, 08:26 AM   #38
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Video ads, My pc can't handle them and crash.
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Old 09-03-2019, 07:56 AM   #39
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Native supposed to replace banner ads, but still just another size to my mind. Some networks also show misslead ads or even pop windows and new tabs from that.
But some native look very nice
The best native advertising I use is with programmatic networks like Taboola or Outbrain.
I wish we had these type of content marketing in our industry too.
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Old 09-03-2019, 07:59 AM   #40
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The best native advertising I use is with programmatic networks like Taboola or Outbrain.
I wish we had these type of content marketing in our industry too.
You mean native ads? We do ?
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Old 09-03-2019, 08:05 AM   #41
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Video ads, My pc can't handle them and crash.
It must some pentium 3 or something?
Video ads are the same videos you gonna watch when click play button.
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Old 09-03-2019, 08:08 AM   #42
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The best native advertising I use is with programmatic networks like Taboola or Outbrain.
I wish we had these type of content marketing in our industry too.
These two are monsters, godzillas in native ads, they do great job.
Btw would it be awesome to combine them using ad mediation service?
Getting all advantages of both (and couple more companies) for maximum performance?
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Old 09-04-2019, 02:32 AM   #43
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These two are monsters, godzillas in native ads, they do great job.
Btw would it be awesome to combine them using ad mediation service?
Getting all advantages of both (and couple more companies) for maximum performance?
I have a way to simplify that. Let's say you're reading the AVN news, or Camlife Mag. Instead of having a banner, you can have a native content piece. Instead of having everyone see the same piece, the type of an ad item would change per user according to data and interest.
What we need is collaboration and content.
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Old 09-05-2019, 02:02 AM   #44
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Slow loading ads, especially anything on galleries which have to be viewed page by slow loading page with no thumbnail navigation.

Programmatic which grossly mistargets me.
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Old 09-05-2019, 07:53 AM   #45
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Mobile phone ads. So many and they load so slowly. I now have a small drive attached to my phone which stores videos I want to see. It avoids surfing and putting up with the ads.

Internet is better as I have adblocker installed. Yet to find a browser that blocks ads that works.
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Old 09-05-2019, 08:37 AM   #46
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Internet is better as I have adblocker installed. Yet to find a browser that blocks ads that works.
Opera announced in-built adblock. Did you try it?
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Old 09-05-2019, 09:35 AM   #47
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Opera announced in-built adblock. Did you try it?
Will give it a try.

Can anyone recommend one for the phone?
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Old 09-06-2019, 12:30 AM   #48
adspyglass
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Its actually for mobile devices: [url]https://blogs.opera.com/news/2016/06/ad-blocker-android-ios-windows-phone-download-free/[/url
Share your test results plz
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Old 09-06-2019, 02:28 AM   #49
Paul Markham
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Its actually for mobile devices: https://blogs.opera.com/news/2016/06...download-free/
Share your test results plz
Thanks, will give it a try.
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Old 09-06-2019, 10:30 AM   #50
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