Quote:
Originally Posted by Chris
(Post 18282090)
thats the price to control the TLD so they can price their .Whatevers at what they want lol
.xxx spend millions to get
.porn spend 180k to get :error
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It's not quite that simple, unfortunately.
$185k is just the application fee. You pay that for the right to be
considered as an operator of the new gTLD that you propose. Paying that fee is the first step, but it's far from being the last one, or the only one, required in order to get set up as a gTLD operator.
Once you've applied for a new gTLD, there are challenge mechanisms in place that can be used by relevant stakeholders and/or rights-holders, the GAC, operators of existing TLDs that your newly proposed gTLD arguably competes with (in the case porn-related gTLDs, this would be where ICM Registry fits in), or even members of the general public.
If your proposed gTLD goes through unchallenged, none of that really matters, of course... but does anybody really believe that .porn or .sex would sail through unchallenged? I sure don't think so. I suspect that any broad-ranging, adult-related gTLD will be challenged by ICM, and by many of the same groups that opposed .XXX, including the GAC, and anti-porn organizations like Morality in Media.
For the sake of argument, though, let's suppose your application for a porn related gTLD goes unchallenged. Even then, you have more fees and logistical challenges ahead of you before you are anywhere close to running a new gTLD.
Even if nobody challenges your application, there is other criteria set by ICANN that you have to meet. (See the
gTLD Applicant Guidebook for details on those requirements). If you clear those hurdles, and you application is granted, then you have to pay the quarterly "Registry Fixed Fee" (which is $6250/quarter, so $25k/year) and possibly other fees as well.
The fees themselves do not involve such a huge amount of money that they are beyond the means of a good-sized company (or a wealthy individual, I suppose) to pay in order to establish its own gTLD.... but the fees are just the tip of the iceberg where the costs are concerned. This isn't like tossing up a new domain on your server; you need to have, or acquire in timely fashion, the technical infrastructure necessary to operate the gTLD, as well. I'm sure that could be outsourced to a third party, but not without paying a pretty good chunk of change for their services.
So... it's not as simple as cutting a check to ICANN for $185k one day and rolling out .PinkVisual a few weeks later, I'm afraid. ;-)