fitty Bigger rebills :Graucho

People are going to signup based on what they see in the tour, not the members area.

I never said people wouldn't stay if you keep continually adding to a members area, I said you'd have a much bigger profit margin if you cycled through the content rather than adding new stuff every week, fortnight, month, etc...

For me I run my businesses to make a profit, if i can cut back and not negatively affect how much income I make, I'm going to do it, especially in this economy where companies need to save where they can to remain profitable.

We also have "levels" in this business, or at least I have noticed them with my own company and with others I have seen. In other words, there comes a point where you lose as many Members as you gain new ones so you "level off".

This can be differant for everyone (differant levels) but I've definitely seen it. So I think if you have reached a "level" cycling through existing content makes sense. But if you see a steady increase in rebills over time, every month, then not only should you be adding as much content as you can you can now theoretically afford to do so.

Finding that balance is key. I have some sites that no matter how I try to grow it I seem unable to while others grow naturally or organically, amost despite my efforts. LOL

Looks like you are the only one to even comment on it. Off the top of my head I think the site is called polldaddy.com and you get so many free polls and it works very well. Lots of options and such.
Nobody would believe me if I posted my rebill numbers back when I was active with the paysite. Everything was about the members. They wrote all the scripts and or ideas for every video & even paid to make it custom for them (using their name or whatever)
Fan signs were big, personal emails & phone calls.
Seems like you have to give them what they cannot get for free today. That should always be the case

Rastan.... I also had a coming soon page where I would try to post something people would wanna see. If I had a new model her pictures were always on that page and after a few would start emailing or bitching when she was going to be in the members area I would update it with her. That one always worked well

Wasn't there an entire site a few years back someone was trying to get up and running where ALL of the content was 'custom' as in the members specifically ordered custom sets and the guy charged them $1k plus for the privellage on top of the regular membership costs?

You dont use rebills just cross sale there ass in the beginning wont have to worry about drops

I think your rebill rate for 2012 is about average for most people. The only sites I've seen with higher have been large niche-concentrated user-submitted sites (fresh content, along with real interaction)

But great thread...!!!

Smaller dicks I tell you, Mr. Peabody ...

Your suggestions are awesome! The Poll idea is great and will get on that. I don't shoot content myself (anymore) so have to work with content providers/producers so asking Members to get involved, in my case, would not really work. I could not deliver on what Members wanted and that would be bad. LOL But interactivity seems to be key.


Any smaller and I'd be into micro-niches. :D